Explained via Covfefe, Coke and Netflix There are trillions of searches done on search engines like Bing and Google every year. The search engines collect a count of how many times each search term or “keyword” was searched in a given month. Tools like Oz Content allow you to mine this search data to help you create content that people are looking for. This is a crucial step to the content ideation process. Some of these terms are extremely valuable.…